The Time Is Right

Now Is a Great Time to Market Your Art

Never before in the history of America have more people been buying art. And as people continue to become more and better educated, that trend is likely to continue.

Competition, though, is tough — and artists who want to make it can't rely on the merits of their art alone. No matter how good your art, it's not likely to sell itself. You need a vision and a plan to help you build a rewarding career.

Consider these facts:

	45% of American households bought art last year. That's up by 14% since 2000.
	Moderately priced originals are hot.
	Galleries want to work with artists who understand business.
	Selling your art is about the connection you make between you and the buyer.
	Marketing your art means learning how to talk to people about your art...both verbally and in the written word.
	The "voice" of your art needs to shine through, and speak to people even when you're not there.